Heather Robson – How to Write High-Value UX Copy
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Author: Heather Robson
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Of all online shoppers — 88% WILL NOT return to a website after a bad experience!
A great UX can have the opposite effect.
Bad UX — you’re doomed.
Good UX — SUCCESS!
Taught by one of the top UX experts in the industry…
Packed with everything you need to get started as an in-demand UX copywriter…
As a UX copywriter, you’ll be responsible for something really important…
And that’s showcasing the voice — the personality — of the company…
The friendly welcome that brings visitors in and helps them feel right at home…
The helping hand that makes sure they get everything they need…
According to ZipRecruiter.com, the average salary for a UX copywriter is $101,237 a year… whereas the average salary for regular copywriters is only $47,921…
That’s like giving yourself a 57% raise!
LESSON 1 – Get Started in the Triple-Win World of User Experience Copywriting
LESSON 2 – Getting Into a UX Mindset
LESSON 3 – UX, Your Client, and Their Customer
LESSON 4 – UX Copywriting Fundamentals
LESSON 5 – Persuading by Helping
LESSON 6 – UX and Mobile
LESSON 7 – What Your Clients Are Really Asking When They Want You to UX Their Website Copy
LESSON 8 – Help E-commerce Sites, Big and Small
LESSON 9 – Why Email Needs Extra UX Attention…and How to Deliver
LESSON 10 – The Bigger UX Picture