Wow! Edmond Legum has nailed our business brokerage business. … with excellent examples and case studies. Well done indeed!
— Ed Pendarvis
Legum covers everything that someone in the business needs to go to the top. He hasn’t missed a thing!
—Tom West

OVERVIEW

Webinar 1:
How to Connect with Buyers, Sellers, and Third Parties
33 slides
43 minutes
Webinar 2:
How to Increase Your Influence with Buyers & Sellers
44 slides
28 minutes
Webinar 3:
How to Create New Sellers
39 slides
28 minutes
Webinar 4:
How to Create New Buyers
39 slides
22 minutes
Webinar 5:
How to Create New Owners
58 slides
22 minutes

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How ‘Being a Business Broker Webinars’ will benefit you
In the five webinars you will learn:

• How to appeal to your seller’s & buyer’s aspirations, values, & purposes
• How to overcome your buyer’s fear, uncertainty, and doubt
• What buyers and sellers want and how to help them get it
• How to make the most of your first contact with the seller
• How to prepare for your listing meeting
• How to gain an advantage by clearly defining your process
• How to gather, manage, and use information about your buyers & sellers
• How to create compelling business profiles
• How to create hard working media ads
• How to make the most of your first contact with the buyer
• How to set the agenda of your buyer/seller meetings
• How to manage communications with your buyer
• How to help your buyer & seller reach agreement on pricing and terms
• How to keep your buyer & seller on track to closing

To get the most from the Webinars, we recommend you purchase the 160-page source book, Being a Business Broker, which contains extended case studies, templates, examples, and tools, including:

• The Business Broker’s Ecosystem
• Road Map to Selling Your Business
• Franchise and independent business media advertisements
• 10 antidotes to your buyer’s fear, uncertainty, and doubt
• 7 examples of why sellers want to sell
• Customer Relationship Management software screen captures
• Listing Agreement template
• Seller information checklist
• Business profile template
• Personal website template
• Letter of Intent template
• Buyer/seller meeting wall chart template
• Buyer Preparation Checklist